Movie makers always keep their hawk eyes on the festive season as most of the films released this time are the top grosser of B-town. Now the trend in Bollywood is to book the dates of release in advance like Salman-Katrina Ek Tha Tiger is slated for release on Eid 2012 and Aamir Khan has announced to release his much awaited action flick in Christmas 2012. I would like to add this with instances of superstitions, If you though a perfectionist likes Aamir Khan would not need to resort to such beliefs, then you are mistaken. The actor is in love with Christmas, he want all his releases to hit the theater during this lucky time. That’s why after Taare Zameen Par, he scheduled the release of Ghajini and 3 Idiots during the December festival. Again, Aamir Khan starrer – Dhoom 3 is hitting box-office on next Christmas .
Similarly, Salman Bhai is very particular about his Eid releases. His popularity seems to be growing by leaps and bounds every year. If we will rewind his career graph and take a gaze at the box-office performance of the actor’s last three Eid releases: Bodyguard (2011), Dabangg (2010) and Wanted (2009). STUNNED!This keeps up Bollywood with the belief that festival times are big money spinners. Another big festival, Diwali promises to be more critical for Bollywood than any other and producers always braces up for huge releases. Diwali, Oct 26, which will see the release of Shah Rukh Khan's long awaited Ra.One. This festival has been the most favoured time-period to release a big-banner movie.
The next year will have Karan Johar's remake of Agneepath, featuring Hrithik Roshan and Priyanka Chopra and Reema Kagti's Dhuan, starring Aamir Khan, Rani Mukerji and Kareena Kapoor, both hitting the box office on auspicious Republic Day, Jan 26. Although they are trying to settle down with different dates, so that movie can garner the most in the public eye during their respective releases.
Sometimes the movie’s release in mid-week instead of the traditional Friday, allowing for longer weekend viewing than usual due to certain festivals fall in between the weekdays and this add more paisa to the box-office.
Festivals in India have traditionally been a time for big-ticket releases. And often with some of the biggest stars whose professional rivalry added cartridge to the fireworks of the festive week, who can forget Om Shanti Om (SRK-Farah Khan) -- Saawariya (Sanjay Leela Bhansali) battle of 2007, the Don (SRK) and Jaan-E-Mann (Salman Khan-Akshay Kumar) tussle of the year earlier are just some examples.
There are also other festivals and national holidays which witness bumper releases. Also in India everyday you will come through one or another festival but everytime film becomes a reason for a get together and to assemble your dear ones. So, it is true that Bollywood’s cracker always lasts with more light and sound to spread happiness among us.
I would like you to take through memory lane of all the big releases of the decade during the festival of lights. Few were really enthralling blockbusters which are still ruling in our hearts and few bite the dust. So, get ready to give your ratings.
Golmaal 3 and Action Replayy (2010)
Blue, All the Best and Main aur Mrs Khanna (2009)
Golmaal Returns and Fashion (2008)
Om Shanti OM and Saawariya (2007)
Don and Jaan-E-Mann (2006)
Garam Masala, Kyun Ki and Shaadi No 1 (2005)
Veer Zara, Aitraaz and Naach (2004)
Pinjar, Inteha, Kagaar, Raja Bhaiya and Sssshhh (2003)
Jeena Sirf Mere Liye, Annarth and Waah Tera Kya Kehana (2002)
Tera Mera Sath Rahe, Ye Zindagi Ka Safar, Deewanapan and Abhay (2001)
Mohabbatein and Mission Kashmir (2000)
